Privacy policy
This policy
This page explains how we collect and treat personal data.
We want to be as transparent as possible. The information on this page is intended to cover all of the situations in which we may collect data about you, not just when you visit this website.
(If you are in a contractual relationship with us – for example if you are a customer or employee of Verna – then our contract with you may contain separate provisions about personal data.)
Our details
We are Verna Earth Solutions Ltd. We build software to help people manage land in the best way for the environment.
The best way to contact us is by emailing us on info@verna.earth.
Our registered address, where we can receive correspondence, is: 91 Cowley Hill, Borehamwood, England, WD6 5NA.
The type of personal information we collect
We may collect and process the following information:
- Personal identifiers, contacts, and characteristics (for example, name and contact details).
- Information relating to land and how it is used, which can include information that makes landowners identifiable (for example, the Title Register to the land from HM Land Registry, or details of businesses based on or using the land).
How we get the personal information and why we have it
The personal information we process is either provided directly to us by you, or gathered from publicly available sources such as internet directories (e.g. the online phone book) and HM Land Registry.
We collect and process this information in order to:
- Provide you with information and updates about Verna, where you have had professional contact with us and/or have indicated that you wish to receive updates.
- Assess the suitability of land for sustainable uses.
- Where appropriate, engage you in a conversation about options related to your land which might benefit you.
- Carry out interactions you have entered into with us, such as recruitment processes to fill job vacancies where you have applied or expressed an interest.
We may share the information with trusted third parties who may be involved in sustainable land management processes, including:
- Firms which plan and carry out the on-the-ground ecology and land management work.
- Providers of investment for sustainable land use.
- Agents and advisers with expertise in aspects of sustainable land use, for example land agents and legal advisers.
If we share information with third parties, we ensure that they have the controls and policies in place to ensure compliance with data protection legislation.
There may also be circumstances in which we are required by law to disclose information about you, for example in connection with legal proceedings.
Under the General Data Protection Regulation (GDPR), the lawful basis we rely on for processing this information is that we have a legitimate interest.
Although we do not rely on your consent to process this information, we do offer you the option to opt out of us holding information about you which is not in the public domain. If you ask us to delete personal information we hold about you which is not publicly available, we will do so.
How we store your personal information
Your information is securely stored in cloud data storage, protected by, at least, requiring a password for access.
We only keep the information for as long as it is needed for the purposes described above. This means that the exact period of time for which we keep the information may vary, and in some cases may be multiple years — for example if you indicate that you are not interested in discussions with us now but may be in the future.
When we dispose of information, we delete it fully from the data storage location where it has been stored.
Your data protection rights
Under data protection law, you have rights including:
Your right of access – You have the right to ask us for copies of your personal information.
Your right to rectification – You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
Your right to erasure – You have the right to ask us to erase your personal information in certain circumstances.
Your right to restriction of processing – You have the right to ask us to restrict the processing of your personal information in certain circumstances.
Your right to object to processing – You have the the right to object to the processing of your personal information in certain circumstances.
You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.
Please contact us on info@verna.earth if you wish to make a request.
How to complain
If you have any concerns about our use of your personal information, you can make a complaint to us by contacting us on info@verna.earth. You can also complain to the ICO if you are unhappy with how we have used your data.
The ICO’s address: Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Helpline number: 0303 123 1113
ICO website: www.ico.org.uk